News and Press Releases

LUXE.TV continues its international development with the launch of its Mandarin speaking version

Thursday, December 20, 2012

LUXE.TV, the international TV channel exclusively dedicated to the world of Luxury and Art of Living, has decided to expand its multi-lingual programming (already available in English and French) to Mandarin to enhance its commitment to the markets in East Asia and to the Mandarin-speaking audience all over the world.

Starting January 2013, the majority of the LUXE.TODAY program and the entire LUXE.ThisWEEK program will be available with a new Mandarin soundtrack. By default, if Mandarin is not available, the same soundtrack will use the English version, as it will for DESTINATION segments.

This new Mandarin version is available over the Middle East, Asia and Europe on Eutelsat EB 9A (soundtrack 4: PID 1205) and on Asiasat (soundtrack 2: PID 372).

Paul HEINERSCHEID, Managing Director of LUXE.TV, commented on this new service introduction: “We are particularly pleased to show the dynamism and the creativity of our TV channel as well as our commitment to Asia by introducing Mandarin as a new international version. In Asia, our programs are now broadcast in English and Mandarin, while in North America we are available in English and French with Mandarin to follow soon. Note that in Europe, in addition to the French and English versions, our main program DESTINATION is also broadcast in German, Russian and Spanish. Mandarin is for now dedicated to our LUXE.TODAY and LUXE.ThisWEEK programs. In the near future, it will be expanded to all LUXE.TV programs.

The entire website of LUXE.TV is also available in English, French and Mandarin for every one of the tree main regions: Europe, Asia and The Americas. For more details, please check our website www.luxe.tv.

You may also contact THEMA TV which represents LUXE.TV as agents in most European and Asian markets.

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